Start with the ingredient list: ingredients generally appear in descending order by weight, so those near the top usually make up more of the formula. Check the directions and any cautions to see how the product should be used. If your skin is reactive, look for ingredients you already know you need to avoid rather than assuming a product labelled “gentle” will suit you.

Beauty terms can be useful, but they need context. “Non-comedogenic” suggests a product is designed to be less likely to clog pores; it does not guarantee it will suit everyone. “Dermatologically tested” does not tell you how your own skin will respond. For sunscreen sold in South Africa, check the SPF and look for broad-spectrum protection, then follow the label’s application and reapplication instructions.

Before ordering, confirm the product size, expiry or period-after-opening information, and whether the listing shows the same details as the packaging. Compare these with the store’s delivery fees, returns policy and contact information so the final price and purchase terms are clear.